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The word ‘meme’ appeared in print for the first time in Richard Dawkins’ 1976 book The Selfish Gene, describing how ideas compete for survival the same way genes do — a metaphor so precise the internet proved it true 30 years later

The word arrives late in the book. Richard Dawkins, the esteemed evolutionary biologist, spends most of The Selfish Gene, published by Oxford University Press in 1976, making his case: that the…

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