The Paradox of Strategic Perception: When Effective Strategy Goes Unnoticed
Strategy – how to be strategic, and how to be seen as strategic – is one of my ongoing obsessions. Years ago, I read Good Strategy/Bad Strategy, and it’s guided my thinking ever s…
Read the full articleYou might also wanna read

Revisiting Good Strategy Bad Strategy: Problem Framing as a Design Kernel
A few weeks ago, I caught up with my good friend Lucas Mara, a thoughtful design leader. We were deep in a conversation about the value of d

Navigating the visibility paradox: How creatives can balance showing up and retreating
In theory, you want to feel seen. But in practice, your brain is telling you to hide. Here's how to do both. Welcome to another edition of D

The Likability Tax on Technical Leadership
Why women who protect teams get labeled “obstructive,” and how that bias becomes an execution problem
The rebranding of marketing with tech-inspired titles and its implications
“Tech has always been good at making familiar ideas feel like breakthroughs, and marketing is just the latest one,” writes Miranda Shanahan.
Beyond "AI-Powered": Why Positioning and Category Strategy Determine AI Startup Success
AI positioning matters more than “AI-powered” branding. Learn how startups win with clear category narrative, messaging, and growth strategy
The AI Productivity Paradox: Why Workers Are Doing More, Not Less
What do efficiency gains actually mean for the modern worker?

Comments
Sign in to join the conversation.
No comments yet. Be the first.