Netflix's 'Unhinged' Blends Horror Gaming with Interactive TV Streaming
By
Elisabeth Garber-Paul
Summary
Netflix is expanding into interactive narrative gaming with 'Unhinged,' a horror game that lets players control the story through their TV remote. The article explores how Netflix is blending gaming and streaming, allowing subscribers to play through a horror movie experience rather than passively watch it. The game puts players in the role of a protagonist navigating a terrifying apartment building during a storm, with choices affecting the outcome. This represents Netflix's broader strategy to integrate gaming into its platform and compete for user engagement beyond traditional streaming.
Source
Rolling StoneNetflix's 'Unhinged' Blends Horror Gaming with Interactive TV Streamingrollingstone.comKey quotes
· 3 pulledThis could easily be the premise of a new Netflix horror show — an episode of Black Mirror, say, or maybe something haunting from Ryan Murphy. But instead of simply watching where the show goes, you're now part of it.
Unhinged, the newest narrative game from Netflix, lets people play through a horror movie, with very creepy results.
Get out of the building, she says. Meet her downstairs. That's when you realize you're not alone. Then everything starts going wrong.
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