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Banana-Milk Coffee: How a K-Beauty and K-Pop Favorite Became a Viral Trend

By

Sable Yong

23h ago· 4 min readenInsight

Summary

The article explores the rise of banana-milk coffee (often called "banana milk coffee" or "bbang coffee") as a trendy K-beauty and food crossover phenomenon. It traces how banana flavor has been quietly infiltrating beauty products (like Ole Henriksen's Banana Bright line and Prada Beauty's banana offerings) while also becoming a viral coffee drink beloved by celebrities like BTS's Jungkook and Hailey Bieber. The piece examines the cultural and aesthetic appeal of this unexpected flavor trend, its origins in Korean food and beauty culture, and how it fits into the broader cycle of viral food-inspired beauty and beverage trends driven by TikTok and K-pop fandom.

Source

Twitter / XBanana-Milk Coffee: How a K-Beauty and K-Pop Favorite Became a Viral Trendvogue.com

Key quotes

· 3 pulled
If we measured time in specific food trends, I can confidently recall the past three years through the vanilla, cherry, strawberry, pistachio, and matcha eras.
All the while banana has been slowly sneaking its sweet, candied aroma into beauty products for the past two years.
The hottest K-beauty transplant tastes incredible ice-cold and is loved by BTS's Jungkook and Hailey Bieber.
Snippet from the RSS feed
The hottest K-beauty transplant tastes incredible ice-cold and is loved by BTS’s Jungkook and Hailey Bieber.

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