The Hidden Risks of Rushing into Customer Automation
By
Francesca Roche
23h agoen
Source
CX TodayThe Hidden Risks of Rushing into Customer Automationcxtoday.comThe pressure to automate is outpacing organizational readiness. As enterprises race to deploy AI-powered bots and virtual agents, automation can quietly erode customer trust when the right foundations aren’t in place. The difference between automation that scales and fails often comes down to how organizations prepare for a bot to handle its first interaction. Speaking with CX Today, Scott Kendrick, […]
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