Meta tests AI subscriptions to diversify revenue beyond advertising
All dough, no crust. Filling but forgettable.
Summary
Meta is testing subscription services for its Meta AI app and website as part of a strategy to diversify revenue beyond advertising. While the company has historically struggled with non-advertising ventures like Portal and Oculus, analysts see potential in AI subscriptions and predict significant revenue growth by 2030.
Key quotes
· 3 pulled#Meta is testing #subscriptionservices for its #MetaAI app and website, aiming to diversify its revenue streams beyond advertising.
Despite past struggles with non-ad ventures like #Portal and #Oculus, analysts see potential in Meta’s #AIsubscriptions, predicting significant revenue growth by 2030.
https://www.cnbc.com/2026/05/30/meta-struggled-selling-anything-other-than-ads-will-ai-be-different.html
You might also wanna read
Meta to Test Premium Subscriptions for Instagram, Facebook, and WhatsApp with Expanded AI Features
Meta is preparing to test premium subscription plans for Instagram, Facebook, and WhatsApp that will provide users with expanded AI capabili
The Verge·4mo ago
Meta projected to surpass Google in ad revenue by 2026, with 10% of 2024 revenue reportedly from scams and banned goods
Meta is projected to surpass Google in digital ad revenue by 2026, reaching $243.5 billion compared to Google's $239.5 billion, according to
sherwood.news·6mo ago
Meta's AI Advertising Platform Reduces Agency Control and Transparency for Advertisers
A digital marketing agency managing millions in annual Meta ad spend criticizes Meta's AI-powered advertising platform for undermining their
mojodojo.io·3mo ago
Meta's New AI Strategy: Shifting from Productivity to Personal Superintelligence
The article discusses Mark Zuckerberg's shift in Meta's AI strategy, moving away from competing with ChatGPT to focusing on 'personal superi
The Verge·10mo ago
OpenAI Plans $60 CPM for ChatGPT Ads, Triple Meta's Rate, With Limited Analytics
OpenAI is reportedly planning to charge advertisers around $60 per 1,000 views for ads on ChatGPT, which is triple the typical cost on Meta'
The Verge·4mo ago
Meta's Manus AI runs ads promoting get-rich-quick schemes using AI website building
Meta's acquired AI company Manus is running advertising campaigns promoting get-rich-quick schemes using AI tools. The ads target people loo
The Verge·1mo ago