Steve Stern and the Resurrection of the Pinch
One afternoon in the early 1980s the telephone rings twice for Steve Stern (b. 1947), and between the two calls his life turns over. The first voice tells him the college does not need him next term…
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William Langewiesche, the 'Steve McQueen of Journalism,' Dies at 70
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On Signals, Cutting Twice, and What People (Really) Want
Shirley Marschall is back, and she's looking at why some of the clearest signals are consumers saying exactly what they don’t want... The po
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