How to protect your business from cybersquatting and domain impersonation

Summary

The article discusses the growing problem of digital squatting (cybersquatting), where impersonators register domain names similar to legitimate businesses to deceive customers. It uses the author's own experience with their company (Smartproxy/Decodo) being impersonated as a case study. The piece provides five actionable strategies to fight digital squatting: monitoring domain registrations, securing brand-related domains proactively, using legal tools like WIPO's dispute resolution process, leveraging trademark protections, and educating customers about official channels. The article notes that WIPO handled a record 6,282 domain disputes in 2025, with cybersquatting cases rising 68% since 2020.

Source

bskyHow to protect your business from cybersquatting and domain impersonationcstu.io