Sigma and Green Wise Exhibition at Milan Design Week Explores Camera Technology and Botanical Design
By
Dezeen staff
If you only eat one bagel today, this is the bagel.
Summary
Sigma, the Japanese camera brand, has partnered with landscape design studio Green Wise to create an exhibition at Milan Design Week titled 'Sigma Aizu Japan – Every Part Tells the Whole.' The exhibition, running from April 20-26 at Green Wise Italy's Milan showroom, explores the relationship between camera technology and image creation. It features displays of Sigma's camera and lens components alongside a botanical installation called 'Slow Sculpture' by Green Wise, allowing visitors to interact with both technological and natural elements to understand how cameras craft images.
Key quotes
· 4 pulledJapanese camera brand Sigma and landscape design studio Green Wise have launched an exhibition at this year's Milan design week that explores the importance of cameras in crafting an image.
Named Sigma Aizu Japan – Every Part Tells the Whole, the exhibition takes place from 20 to 26 April at Green Wise Italy's Milan showroom.
The exhibition showcases components that make up Sigma's cameras and lenses, as well as a botanical installation made by Green Wise named Slow Sculpture.
Visitors can touch and try the Sigma
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