Shopper Perspectives: How FMCG retailers can balance value, convenience, and joy

The Fashion Industry's Sizing Inconsistency Problem and Its Impact on Consumers

The inter-generational struggle to find clothes that fit more than a tiny portion of women

Growth to 2030: How FMCG firms can win amid market volatility

Growth to 2030: How FMCG firms can win amid market volatility

Consumption Sensitivity of Uncertain Households

Uncertainty is a key component of everyday economic decisions of consumers and, perhaps not surprisingly, it plays a central role in economi

Shopper Recognition: Get to Know Your Customers Through Their Payment Data

Retailers are largely unaware of who their customers are, especially in brick-and-mortar stores. This is a problem. In a world dominated by

The Power of a Relational Approach for the Retail & Ecommerce Industry

Every ambitious brand knows that delivering a great customer experience is key to long-term success, and driving more profits. In fact, a su

Expert insight: How ‘perceived scarcity’ drives our grocery shopping – and more waste

How psychological forces can shape buying and consumption habits The post Expert insight: How ‘perceived scarcity’ drives our grocery shoppi