Apple reports $1.4 trillion in App Store billings for 2025, says 90% of transactions incur no commission

1mo ago· 1 min readenNews

Summary

Apple reported that App Store developer billings and sales reached over $1.4 trillion in 2025, up from $1.3 trillion the prior year. The company emphasized that 90% of this total involved transactions where no developer commissions were charged. The breakdown includes $1.1 trillion in physical goods and services, $149 billion in digital goods (largely commissioned at 15-30%), and $151 billion in ad-driven in-app revenue. Apple also noted 850 million average weekly users across 175 countries, and that 40 of the top 100 apps now feature consumer-facing AI capabilities, showing stronger billing growth than other top apps.

Source

bskyApple reports $1.4 trillion in App Store billings for 2025, says 90% of transactions incur no commissionbriefly.co

Key quotes

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Apple reported App Store developer billings and sales of over $1.4 trillion in 2025, up from $1.3 trillion the prior year.

Apple said 90% of the $1.4 trillion involved transactions with no developer commissions.

The 2025 breakdown included $1.1 trillion in physical goods and services and $149 billion in digital goods billings and sales.

Apple noted 40 of the top 100 apps in 2025 had consumer-facing AI capabilities and showed stronger billing growth than other top-100 apps.

Apple also cited $151 billion in 2025 ad-driven in-app revenue, up from $150 billion, and 850 million average weekly users across 175 countries and regions.

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Apple reported App Store developer billings and sales of over $1.4 trillion in 2025, up from $1.3 trillion the prior year. The total includes all app-based business and frames Apple’s in-app purchase commission as a smaller share. Apple said 90% of the $1

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