Sam Altman and Jony Ive Developing AI Hardware Prototype with Playful Design
By
Stevie Bonifield
6mo ago· 2 min readenNews
65/100
Toasty
Bagelometer↗
A good honest bake. Not flashy, but you'll finish the whole bagel.
Score65TypenewsSentimentpositive
Summary
OpenAI CEO Sam Altman and former Apple designer Jony Ive are developing a mysterious AI hardware device, currently in prototyping phase. They revealed at Emerson Collective's 2025 Demo Day that the design is "simple and beautiful and playful," and the device could arrive within two years. The project represents a collaboration between AI leadership and iconic design expertise.
Key quotes
· 4 pulledOpenAI CEO Sam Altman and former Apple designer Jony Ive have been keeping the finer details of the first mysterious OpenAI hardware under wraps
they said they are currently prototyping the device, and when asked about a timeframe, Ive said it could arrive in 'less than' two years
Altman described the design as 'simple and beautiful and playful'
There was an earlier prototype that we were quite excited about, but I did not have any feeling of, 'I want'
Altman and Ive’s mysterious AI device is finally taking shape, with a “playful” design that could be revealed within the next two years.
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