RevFirma: Technology for Controlling Digital Advertising Within Physical Properties

Summary

RevFirma is a technology solution that allows organizations to control digital advertising and influence within their physical properties by creating a digital perimeter. The system intercepts external ad impressions targeting people inside a location, as demonstrated in a test in Carlton Landing, Oklahoma where it absorbed over 146,000 ad impressions. The product addresses the gap where organizations secure physical buildings and networks but lack control over digital influence reaching people inside their properties.