PromptScout: AI visibility tracking tool for brand mentions across ChatGPT, Gemini, and Perplexity
By
Łukasz Starosta
Sat on the counter overnight. Well past its best.
Summary
PromptScout is a new tool that helps founders, lean marketing teams, SEO consultants, and agencies track brand visibility across AI models like ChatGPT, Gemini, Google AI Overviews, and Perplexity. It addresses the growing challenge of brands losing discovery to AI-generated answers that don't appear in traditional SEO dashboards. The tool starts with a free technical AI-readiness audit to check if AI crawlers can access a site, then offers a free account to monitor how AI assistants mention brands, cite pages, and surface competitors.
Key quotes
· 3 pulledI built PromptScout because founders and lean marketing teams are starting to lose discovery to AI answers they cannot see in normal SEO dashboards.
Google rankings still matter, but they no longer tell the whole story.
Buyers now ask ChatGPT, Gemini, Google AI Overviews, and Perplexity for recommendations, comparisons, and shortlists. If your brand is missing there, a page-one ranking may not be enough.
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