Philips Research leader advocates for curiosity-driven innovation and rapid experimentation
By
Bart
Summary
Betsabeh Madani-Hermann, a leader at Philips Research, presented a philosophy for corporate innovation at the Holst Centre Innovation Day focused on protecting long-term R&D from short-term business pressures, rigorous idea testing, and translating research into real-world impact. Drawing from her multidisciplinary background spanning physics, astrophysics, biochemistry, engineering, venture capital, and business strategy, she emphasized that innovation starts with curiosity and persistence rather than technology itself. The article explores her approach to "failing faster" as a means to accelerate learning and ultimately succeed sooner in bringing research to market.
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Key quotes
· 3 pulledFor Betsabeh Madani-Hermann, innovation does not begin with a shiny piece of technology. It begins with curiosity and with the stubborn determination to keep following that curiosity beyond the lab.
Protect the future from today's pressures, test ideas rigorously, and turn research into a chain reaction that reaches the real world.
The connecting thread, she told the audience, has been curiosity and the willingness to fail fast in order to learn faster.
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