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Optimizely and Conductor Launch Answer Engine Optimization Platform for Enterprise Marketers

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By Sheryl Hodge

8d ago· 7 min readenNews

Summary

Optimizely, in partnership with Conductor, launched a full Answer Engine Optimization (AEO) platform on June 10. The platform combines AI search visibility analytics with pre-built autonomous agents to help enterprise marketers adapt to AI-powered content discovery. As Digital Experience Platform (DXP) providers race to serve AI-driven search, this launch targets marketers who are losing ground to AI-powered discovery tools like chatbots and answer engines.

Source

bskyOptimizely and Conductor Launch Answer Engine Optimization Platform for Enterprise Marketerscmswire.com

Key quotes

· 3 pulled
Software providers that offer Digital Experience Platforms (DXPs) are racing to the bots. Or, better yet, racing to provide tech that helps customers find the bots.
On June 10, it launched a full AEO platform that combines AI search visibility tools with pre-built agents to help enterprise marketers act on content discovery insights
The June 10 launch pairs AI search visibility analytics with autonomous agents, targeting enterprise marketers losing ground to AI-powered discovery.
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The June 10 launch pairs AI search visibility analytics with autonomous agents, targeting enterprise marketers losing ground to AI-powered discovery.

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