Only One German Luxury Automaker Is Winning In America Right Now
BMW brand US sales rose 4.7% in first-half 2026 while Audi fell 17% and Mercedes dipped 3.5%, with US manufacturing making the difference.
Read the full articleYou might also wanna read

H1 2026 Sales Report: BMW Deepens Lead Over Mercedes-Benz in the US Market
The premium automotive race in the United States of America has solidified into a familiar yet stark pattern. For the first half of 2026, th

BMW Just Widened Its Lead Over Lexus – Here’s How Big the Gap Got
Halfway through 2026, the story of America’s luxury car market is starting to look pretty clear: BMW is running away with it, Lexus is scram

BMW's U.S. Sales Are Up. But Its EVs Are Struggling
BMW sales surged 13% in the U.S. in the second quarter. PHEVs grew while pure EVs struggled.

Audi of America Sales Slip in Q2 2026 Despite Strong Demand for Redesigned Core Models
Audi of America had a pretty rough second quarter, with the Ingolstadt-based marque reporting extremely poor hard metrics. A grand total of

BMW Group Posts Strong EV Growth in Europe and US Despite Lower Global Sales in H1 2026
BMW Group increased sales in Europe and the US during the first half of 2026 as EV demand strengthened, led by the new BMW iX3 and growing i

BMW Global Sales Slip In H1 2026, But It’s Not All Bad News
The first six months of the year were something of a mixed bag for the BMW Group. On the one hand, sales rose by 5.4% in Europe to 496,651 u

Comments
Sign in to join the conversation.
No comments yet. Be the first.