MY WEEK IN ADLAND and the call I’d love to receive
Last year I officially celebrated my 20 years in the GCC. After 20 years of witnessing doubtfully made-for-awards work, I was wondering if marketers are bored with that shit or not yet. Seriously, we…
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If you run marketing for a brand or an agency, you came here to decide two things: whether UGC ads fit your category, and which format deser

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