Mira: AI research platform conducts interviews with real-time emotion detection
By
Sumit Singh Chauhan
Summary
Mira is an AI-powered research platform that goes beyond standard interview transcription. It plans studies, recruits from a global panel of 100M+ people across 120 countries, runs dynamic interviews with intelligent probing, and captures both what participants say and how they feel using real-time facial coding, voice emotion AI, and webcam eye tracking. The platform extracts themes, generates insights, and produces research reports automatically. It holds 17 patents, supports 70+ languages, and is trusted by major brands like Unilever and Nestlé. The company has raised a $25M Series B.
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Key quotes
· 3 pulledIf a frame doesn't meet our confidence threshold (lighting, angle, partial occlusion), we drop it entirely rather than fill in the gap. We'd rather have less data than wrong data.
A single frown frame means nothing. We look for emotional patterns sustained across 3–5 seconds minimum before flagging them as signal.
Unlike AI tools that stop at interview + transcript, Mira is a full AI researcher — plans studies, recruits globally, runs dynamic interviews with intelligent probing, and uniquely captures what participants say AND feel
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