Bing Tests In-Search Color Selector for Product Results
By
Barry Schwartz
Summary
Microsoft Bing is testing a new color selector/viewer feature in its shopping and product search results. The feature allows users to see available product colors directly in search results without needing to click through to the merchant's website. The feature appears to be in a testing phase, as it was not consistently showing for all queries. It was spotted by Sachin Patel, who shared a screenshot on X (formerly Twitter). The article notes this could be a useful enhancement for shopping searches.
Source
Key quotes
· 5 pulledMicrosoft Bing is testing a color selector / viewer in the shopping and product results within Bing Search.
This will show you what colors the product is available in, without having to click over to the website to see it.
I believe this is a test because when I tried it for numerous queries, I was seeing products but not the color options.
This was spotted by Sachin Patel who posted a screenshot on X:
I do think this is useful for se
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