Major Restaurant Chains Leave Chicken Welfare Pledge, Join Alternative Industry Forum
By
penguin_booze
Not artisan, but a perfectly fine bagel. Hits the spot.
Summary
Major restaurant chains including KFC, Nando's, Burger King, Popeyes, Wingstop, and Wagamama have withdrawn from the Better Chicken Commitment (BCC) welfare pledge, citing that it's no longer the right framework to drive progress. Instead, they've joined the industry-led Sustainable Chicken Forum (SCF), claiming this move allows them to better address welfare and environmental concerns while meeting soaring chicken demand. The businesses maintain they remain committed to animal welfare despite the change in approach.
Key quotes
· 3 pulledThe eight businesses, owning or franchising 18 leading restaurant chains, have instead joined the industry-led Sustainable Chicken Forum (SCF).
Allen Simpson, CEO of UKHospitality, which represents some of the restaurant brands who have withdrawn from the BCC, said despite the change the businesses are 'committed to enhancing their ongoing work across welfare and the environment'.
The SCF said businesses 'no longer believe the BCC is the right framework to drive the next phase of progress on welfare due to the requirement to sour...'
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