Jersey Mike's IPO shows how AI hype is distorting business pitches
By
Julie Bort
Summary
The article critiques the pervasive AI hype in business, using Jersey Mike's IPO as a case study. The author notes that even a sandwich shop felt compelled to mention AI in its IPO documents to attract investors, illustrating how the AI frenzy has reached absurd levels. The piece argues that investor thirst for AI is driving non-tech companies to artificially sprinkle "AI dust" on their pitches.
Source
TechCrunchJersey Mike's IPO shows how AI hype is distorting business pitchestechcrunch.comKey quotes
· 3 pulledI can't tell the exact tipping point from realistic excitement over a new technology, to hype, to aww-come-on — but I'm pretty sure when a sandwich shop with Danny DeVito as its public face talks about AI in its IPO documents, we must be getting close.
Because of investor thirst for all things AI these days, I understand why tech companies feel the need to sprinkle AI dust all over their pitches.
Surely a sandwich shop would have no need to mention AI. But lo and behold.
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