Netflix's Binge-Release Model May Be Driving Away Viewers After First Seasons
By
Ray Flook
Summary
This opinion piece argues that Netflix's binge-release model is hurting its show retention rates, as evidenced by significant viewership drops across second and third seasons of popular series like One Piece, Beef, and The Night Agent. The author suggests Netflix should consider alternative release strategies to maintain audience engagement and prevent "binge-dropping" — where viewers lose interest between seasons released all at once.
Source
Bleeding CoolNetflix's Binge-Release Model May Be Driving Away Viewers After First Seasonsbleedingcool.comKey quotes
· 3 pulledThe live-action animated adaptation of One Piece lost more than 30% of its viewers for its second season.
The second season of the award-winning drama Beef lost more than 70% of its first-season audience.
The spy thriller The Night Agent lost 50% of its viewers during its second season, and another 35% for its third season.
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