Take It Down Act Now Enforced: Legal Requirement for Platforms to Remove Nonconsensual Intimate Images
By
Tyler Graham
The kind of bagel that ruins lesser bagels for you.
Summary
The Take It Down Act, signed into law in 2025 and now fully enforced, requires online platforms to implement processes for removing nonconsensual intimate images (both authentic and AI-generated deepfakes) in response to valid takedown requests. Social media, messaging, and image/video-sharing platforms that fail to comply may face enforcement action by the Federal Trade Commission. The law was created to address the growing proliferation of AI-generated and digitally altered intimate content posted without consent.
Key quotes
· 3 pulledTuesday marks the start of full enforcement of the Take It Down Act, which legally requires online platforms -- social media, messaging, and image-sharing or video-sharing apps -- to implement processes for removing such material in response to valid takedown requests.
Signed into law in 2025, the Take It Down Act was written in response to the increased proliferation of AI-generated and digitally altered intimate content.
Social media platforms that don't remove nonconsensual videos or photos may face enforcement action by the Federal Trade Commission.
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