How to advertise to developers

Strategies for Selling When the User Isn't the Buyer

The article addresses the challenge of marketing a product when the user (e.g., a developer) is not the decision-maker (e.g., a CTO or Direc

Making Software Development Engaging Through Problem-Solving Tension

The article argues that software development can become monotonous when simply following requirements, but suggests developers can make thei

Targeted advertising: what is and how to improve?

How Building Games Can Sharpen Your Programming Skills

This article argues that building games is an effective and underappreciated way to improve programming skills. It explains how game develop

Founder's Personal Reflection on Starting exe.dev and Fundraising Announcement

The article is a personal reflection by a founder announcing a fundraising round for their new startup, exe.dev. The author explains their m