How ICT Built a Human-AI Team That Amplified Research Communications Output

By Dr. Randall W. Hill, Jr. & S.C. Stuart The AI Paradox McKinsey recently reported that half of consumers now use AI-powered search, with the technology poised to impact $750 billion in revenue by 2028. The question for research institutions became urgent: what is your strategy for generative AI engine optimization? At the USC Institute […]