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Good360 CEO Cinira Baldi: Pre-Positioning Disaster Relief Goods Based on Data, Not Hope

By

Logan Boilen

2h ago· 2 min readenOpinion

Summary

Good360 President & CEO Cinira Baldi explains that relying on hope during hurricane season is not a viable strategy. The organization uses data and intelligence from AccuWeather's 2026 Atlantic hurricane forecast (predicting 11–16 named storms and 3–5 direct U.S. impacts) to proactively pre-position goods before storms make landfall, saving lives through preparedness rather than reactive response.

Source

bskyGood360 CEO Cinira Baldi: Pre-Positioning Disaster Relief Goods Based on Data, Not Hopegood360.org

Key quotes

· 3 pulled
Each year, we increasingly hope for a quiet hurricane season. And every year, the data reminds us: hope is not a strategy.
A huge thank you to Dr. Joel Myers and the AccuWeather team for forecasts that allow organizations like ours to plan proactively.
At Good360, we use data and intelligence
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Good360 President & CEO Cinira Baldi on why hope isn't a hurricane strategy — and how pre-positioned goods save lives before a storm ever makes landfall.

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