Good360 CEO Cinira Baldi: Pre-Positioning Disaster Relief Goods Based on Data, Not Hope
By
Logan Boilen
Summary
Good360 President & CEO Cinira Baldi explains that relying on hope during hurricane season is not a viable strategy. The organization uses data and intelligence from AccuWeather's 2026 Atlantic hurricane forecast (predicting 11–16 named storms and 3–5 direct U.S. impacts) to proactively pre-position goods before storms make landfall, saving lives through preparedness rather than reactive response.
Source
Key quotes
· 3 pulledEach year, we increasingly hope for a quiet hurricane season. And every year, the data reminds us: hope is not a strategy.
A huge thank you to Dr. Joel Myers and the AccuWeather team for forecasts that allow organizations like ours to plan proactively.
At Good360, we use data and intelligence
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