Lloyds to scrap Halifax brand after 173 years, rebranding all customer accounts

Summary

Lloyds Banking Group is scrapping the Halifax brand after 173 years, rebranding all customer accounts to Lloyds. The move follows reports from May 2025 that Lloyds was considering phasing out Halifax as a standalone brand. Lloyds says it remains committed to the town of Halifax and the Yorkshire region, where 3,000 staff are based, and that very little will change for customers. Halifax Labour MP Kate Dearden called the decision "bitterly disappointing."

Source

bskyLloyds to scrap Halifax brand after 173 years, rebranding all customer accountsbbc.co.uk