Study: Google AI Overviews grew search traffic 5% but concentrated gains among major publishers
A study of 44 major U.S. publishers finds aggregate organic search traffic rose 5% since AI Overviews, but gains flowed almost entirely to institutional brands.
Read the full articleYou might also wanna read
Study: Top Google ranking gives only 49% chance of appearing in AI Overview citations
A snapshot study conducted on July 12, 2026, analyzed 120 commercial-intent keywords across nine niches to examine how Google's AI Overviews
Google's AI Overviews Feature Diverts Website Traffic and Limits Publisher Control
Unlock limitless possibilities for your business with Teruza-powered web development solutions tailored to your unique needs. Our enterprise
teruza.com·10mo ago
SEO vs. AI SEO: A Framework for Winning AI Search in 2026
Illustration Generated via AI Remember when getting to the top of Google’s search results was the ultimate goal? For years, businesses inves
7x increase in AI Citations, 4x increase in Cited pages, 2x organic traffic
Author: Jonathan Boshoff Profile: [ ---------------------------------------- 7x increase in AI Citations, 4x increase in Cited pages, 2x org
Impact of Google AI Overviews on Web Traffic
: Turn out the lights, the internet is over
theregister.com·1y ago
Study Reveals AI Overviews Decrease Search Clicks Significantly
The Pew Research Center analysis shows how hard AI is hitting web traffic.
arstechnica.com·11mo ago
Comments
Sign in to join the conversation.
No comments yet. Be the first.