“Goodmaxxing” by Bentham’s Bulldog, William_MacAskill

(Crosspost). If you’re young and online, you’re probably maxxing something. Maybe you’re looksmaxxing: trying to maximize your hotness (e.g. by hitting yourself in the face with a hammer). Maybe, like Clavicular, you do it just to mog other people—to look better than they do. But good looks reach diminishing marginal returns. You get a reasonable boost from going to the gym occasionally, but by the time you’re smashing yourself in the face with a hammer nightly, the additional gains might no longer seem worth the grind. One might even suggest that at that point you’re jestermaxxing. Fortunately, there's another, better kind of maxxing: goodmaxxing. Goodmaxxers maximize how much good they do, using reason and evidence to guide their actions. Why should you goodmaxx? Because goodmaxxing mogs looksmaxxing. As long as you stay in the goodmaxxing grindset, you can mog all the moneymaxxers, statusmaxxers and rizzmaxxers by doing hundreds of times more than they will to make the world a better place. Ok, but if you’re goodmaxxing, what exactly is the “good” you’re maxxing? Well, that's ultimately up to you to figure out. But, undeniably (proven beyond five sigma), there's one clear sigma morality, and it's utilitarianism: It's right there [...] --- First published: May 4th, 2026 Source: --- Narrated by TYPE III AUDIO . --- Images from the article: Apple Podcasts and Spotify do not show images in the episode description. Try Pocket Casts , or another podcast app.