Study: Steam games using generative AI receive 53% poorer first-month reviews
By
Devesh Beri
Summary
A study by Game Oracle analyzed 16,554 Steam games released between January and November 2025, finding that about 21% use generative AI. Games using generative AI received 53% poorer first-month reviews compared to non-AI games, with lower median review scores, more zero-star launches, and lower positive ratings. The monthly share of AI-using games peaked at around 25% in September 2025.
Source

Key quotes
· 2 pulledThe study found that about 21% of those games indicate some form of AI use, with the monthly share peaking at around 25% in September 2025.
Games That Use Generative AI Receive 53% Poorer First‑Month Reviews: Study
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