Tim Cook and Elon Musk agree: memory chip shortage is unprecedented, driving up consumer prices
By
Hillary Remy
Summary
Tim Cook and Elon Musk, rarely aligned, both warn that the ongoing memory chip shortage is unprecedented and severe. Cook described it as a "hundred-year flood" in a Wall Street Journal interview, noting he'd never seen anything like it in 40 years. Musk echoed the sentiment, calling it the biggest price jump he's ever seen. The shortage is already driving up consumer prices on popular Apple products like MacBooks and iPads, signaling broader economic impact from supply chain disruptions.
Source
Key quotes
· 3 pulledHe called the memory chip shortage hitting Apple's supply chain 'a hundred-year flood.'
He said he had never seen anything like it in 40 years in the industry.
'Biggest price jump in anything I've ever seen too,' he posted on X.
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