ElevenLabs Partners with Hasbro to License Iconic Toy Characters for AI Voice Marketplace
By
Corbin Bolies
FeedBagel synthesis
· 3 sourcesElevenLabs has partnered with Hasbro to license iconic toy and game characters—including Mr. Potato Head, Optimus Prime, and Mr. Monopoly—for its AI voice marketplace, Variety reported. The deal, facilitated through Hasbro's new AI studio Sixth Wall, allows third-party developers to use these character voices in AI-powered projects, according to Bleeding Cool. Hasbro is working with the original voice actors to ensure authorized, authenticated deployments, aiming to combat unauthorized AI-generated versions of its IP, bsky noted. Some characters launched Wednesday, with others like Optimus Prime and Mr. Monopoly coming soon, Variety added.
Kettled twice. Extra chewy, extra trustworthy.
Summary
ElevenLabs has partnered with Hasbro to license a collection of iconic toy and game characters — including Mr. Potato Head, Optimus Prime, and Mr. Monopoly — for its Iconic Marketplace, a platform where companies can license AI-generated celebrity voices and character likenesses for commercial use. Some characters launched Wednesday, with others like Optimus Prime and Mr. Monopoly coming soon. The deal marks a significant expansion of AI voice licensing into major entertainment IP.
Key quotes
· 3 pulledMr. Potato Head, Optimus Prime and Mr. Monopoly are uniting — in the world of AI.
ElevenLabs has partnered with Hasbro to bring a collection of the toy and game company's suite of characters...to its Iconic Marketplace.
Some of the characters were available as of Wednesday, while others, including Mr. Monopoly and Optimus Prime, will be available soon.
You might also wanna read
Hasbro Partners with ElevenLabs to License Iconic Character Voices for AI Applications
Hasbro's AI studio, Sixth Wall, has partnered with AI audio company ElevenLabs to license iconic Hasbro characters—including Optimus Prime,
ElevenLabs Launches Iconic Marketplace for Licensing AI Voices of Historical Figures
ElevenLabs has launched an 'Iconic Marketplace' platform that allows creators to license AI-generated voices and intellectual property of hi
elevenlabs.io·6mo ago
ElevenLabs Launches AI Voice Marketplace for Licensing Famous Voices
ElevenLabs is launching an Iconic Voice Marketplace that allows companies to license AI-replicated voices of famous figures for advertisemen
The Verge·6mo ago
Hasbro Launches Sixth Wall AI Studio to License Characters with Original Voice Actors
Hasbro is launching Sixth Wall, an AI studio that will allow third-party companies to license its stable of characters (including Mr. Potato
hollywoodreporter.com·1d ago
Hasbro launches AI chatbots of 12 iconic characters including Transformers and Clue cast
Hasbro has launched AI-powered versions of 12 of its iconic characters, including Optimus Prime, Megatron, Cobra Commander, Mr. Potato Head,
cbc.ca·7h ago
Hasbro's Launches AI Studio to Control How Its Brands are Portrayed in Generated Content
gamesmarket.global·9h ago