Portuguese police turn to social media and influencer tactics to boost recruitment
By
Amanda Lima
Summary
Portuguese police forces (PSP and GNR) are adopting digital recruitment strategies, including social media campaigns and influencer-style videos, to attract candidates amid broader recruitment difficulties in public security sectors. The article discusses how Portugal is following a European trend of continuous recruitment processes and rule changes (such as lowering minimum age requirements for prison guards) to expand the candidate pool.
Source
Key quotes
· 3 pulledA atração de candidatos para áreas ligadas à segurança pública é cada vez mais digital.
Portugal não é o único exemplo europeu a inovar nas estratégias de recrutamento.
Vários países têm vindo a adotar processos de recrutamento contínuo para suprir as vagas existentes, apostando fortemente na comunicação através das redes sociais.
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