ZeroSettle: Ex-Apple engineers build SDK to bypass App Store's 30% fee
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StartupHub.ai
Summary
Two former Apple engineers have built ZeroSettle, a drop-in SDK that routes mobile app purchases through direct billing (Apple Pay, Google Pay, card) instead of App Store or Play Store billing. The service charges 5% plus $0.50 per transaction compared to Apple's 30% cut, while handling tax across 190+ countries, chargeback disputes, billing support, and fraud detection. The article explores how ZeroSettle capitalizes on the $150B App Store billing market opened by the Epic v. Apple ruling, examining its routing engine, competitive moat, and replicability.
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Key quotes
· 3 pulledZeroSettle takes 5% plus $0.50 per transaction and handles everything Apple used to handle -- tax across 190+ countries, chargeback disputes, billing support, fraud detection. Same service. Six times cheaper.
Two ex-Apple engineers built ZeroSettle to capture the $150B App Store billing market unlocked by the Epic v. Apple ruling.
It takes about a day to integrate.
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