Why Rivian's refusal to adopt CarPlay misunderstands its additive value
By
Casey Liss
Summary
The article discusses Rivian's resistance to adopting Apple CarPlay in their vehicles, analyzing the company's software-first strategy and the debate between integrated vs. additive infotainment systems. The author argues that CarPlay is additive — it enhances the user experience without replacing the car's native system — and critiques EV manufacturers like Rivian for not understanding this value proposition.
Source
Hacker NewsWhy Rivian's refusal to adopt CarPlay misunderstands its additive valuecaseyliss.comKey quotes
· 3 pulledCarPlay is a way to interact with your phone via your car's infotainment.
Our last three cars, the eldest of which was from the 2017 model year, have all had CarPlay.
I don't understand why these EV manufacturers… don't understand.
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