Branding Checkup: Great Lakes, Great Divide and Ithaca Reveal Makeovers

Studio Glass Redefines The New Forest Identity with History and Community Focus

Studio Glass rebrands The New Forest with a new identity rooted in history, community pride, and storytelling, replacing generic tourism bra

Kern

How How&How's Bristol Dockyards Rebrand Strategically Shifted Focus from Artifact to Destination

The article analyzes How&How's rebrand of Bristol Dockyards, which replaces the iconic SS Great Britain and Brunel names from the masthead.

Weekly Design Roundup: Systematic Rigor Meets Expressive Visual Identities

A weekly roundup of the best design projects, highlighting a trend toward systematic rigor in visual identities — using strict grids, monosp

Frontify report: Successful rebrands require living systems, not static assets

Frontify's report 'Rebranding Redefined' argues that modern rebranding should move beyond static assets (typeface, color palette, logos) tow

ERA Skincare Branding: Custom Calligraphy Meets Minimalist Packaging Design

ERA skincare branding by designer Yana Malets combines custom calligraphic script with raw, minimalist structural packaging. The design crea