Digital art sales gain momentum as third most acquired medium among wealthy collectors, Art Basel report finds
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Art Basel
Summary
Digital art is experiencing renewed momentum in the art market, moving past the NFT boom and bust cycle. This was evident at Art Basel's Swiss edition, which featured its largest Zero 10 platform for digital art, with galleries reporting strong sales to collectors and institutions. The Art Basel and UBS Art Market Report confirms digital works are now the third most acquired medium among high-net-worth collectors, signaling growing mainstream acceptance and demand.
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Key quotes
· 3 pulledDigital works ranking as the third most acquired medium among high-net-worth collectors
The renewed confidence is borne out by the latest Art Basel and UBS Art Market Report and Survey of Global Collecting
Participating galleries reporting robust sales to both established collectors and institutions
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