KPMG survey: Nearly a third of executives struggle with AI costs amid shift to usage-based pricing
By
Lindsay Clark
Summary
A KPMG survey of 2,145 senior leaders across 20 countries reveals that nearly a third of corporate executives struggle to understand and control operating costs when implementing business AI at scale. This difficulty stems from the shift by major AI providers like Anthropic, OpenAI, and GitHub away from flat-rate subscriptions toward usage-based billing models. Many organizations lack the capabilities to forecast, monitor, and manage AI spending effectively under these new pricing structures.
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Key quotes
· 2 pulledAs usage-based pricing models become more common, many organizations are still building the capabilities required to forecast, monitor, and manage AI spending effectively.
Nearly a third of corporate leaders report difficulty understanding and controlling operating costs when implementing business AI at scale.
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