Apple Developing AI Search Feature for Siri Potentially Using Google's Gemini Technology
By
Emma Roth
A bagel you'd recommend to a friend without hedging.
Summary
Apple is reportedly developing an AI-powered search feature called "World Knowledge Answers" for Siri that would provide AI-generated summaries from web results. According to Bloomberg's Mark Gurman, Google is currently the leading candidate to help Apple implement this feature, potentially using a custom version of Google's Gemini AI model running on Apple's servers. The new feature would incorporate text, photos, videos, and other multimedia elements in its interface.
Key quotes
· 3 pulledGoogle is currently in the lead to help Apple revamp its voice assistant, which could involve using a custom Gemini model running on the iPhone maker's servers
The new feature, reportedly called "World Knowledge Answers" internally, will allow users to search for information and receive AI-generated summaries based on results from the web
Its interface will also incorporate text, photos, videos, and points of interest
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