Apex Capital invests up to $30-million in Canada's Northern Super League, betting on women's soccer growth
By
Simon Houpt
Summary
Apex Capital, a London- and Portugal-based private equity firm, is investing up to $30-million in Canada's Northern Super League, the country's first professional women's soccer league that launched last year. The investment reflects growing global excitement around the economics of women's sports and signals confidence in the league's potential as domestic interest in soccer surges following the Canadian men's national team's performance on the world stage.
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Key quotes
· 2 pulledOn Tuesday, the Northern Super League will reveal that Apex Capital, a London- and Portugal-based private equity firm, is investing up to $30-million in its operation, which launched only last year.
As a wave of excitement over the economics of women's sports takes over the globe, the move is a vote of confidence in the opportunities that investors believe...
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