The distribution paradox: Building a platform is easy, getting users to find it is the real challenge

Summary

The article discusses the ironic and painful realization that building a platform (ClaudeFolio) to solve distribution problems for others doesn't automatically solve one's own distribution problem. The author admits that while the technical aspects of building a platform are achievable by almost anyone, the hardest part is getting people to actually find and use it. The piece reflects on the gap between building a product and achieving meaningful distribution, highlighting that visibility and user acquisition are the true challenges in today's crowded digital landscape.