Can Hein Schumacher's turnaround plan revive Barry Callebaut, the world's largest chocolate-maker?
Barry Callebaut, the world's largest chocolate-maker founded 30 years ago by Klaus Jacobs, supplies cocoa-based products for major brands like Magnum, KitKat, Cadbury, and Milka. The Zurich-based company processes about a quarter of the global cocoa harvest. The article discusses whether new CEO Hein Schumacher's turnaround plan will succeed for the company, which operates behind the scenes supplying chocolate to well-known consumer brands.
Key quotes
ITS products tempt you from supermarket shelves everywhere, but you may not know its name.
Formed 30 years ago when Klaus Jacobs, a German-born billionaire, folded together France's Cacao Barry and Belgium's Callebaut, Barry Callebaut is the world's biggest chocolate-maker.
The Zurich-based firm buys about a quarter of the annual global cocoa harvest and turns it into chocolate for Magnum's ice creams, Nestlé's KitKats and Mondelez's Cadbury and Milka brands.
From the article
Will Hein Schumacher’s turnaround plan for Barry Callebaut work?
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