Actor Park Bo-gum headlines Korea's new cinematic push for tourists
The Ministry of Culture, Sports and Tourism and the Korea Tourism Organization will release a new overseas tourism promotional video on July 15 built around celebrated Korean actor Park Bo-gum…
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Park Bo-gum appears in tourism campaign film
Actor Park Bo-gum appears in "Begin to Hear Korea," the 2026 global tourism campaign film to be unveiled Wednesday by the Ministry of Cultur

배우 박보검, 한국관광공사 해외홍보 영상서 ‘음악감독’ 변신
문화체육관광부와 한국관광공사는 오는 15일, 배우 박보검과 함께 한국을 한 편의 영화로 담아낸 2026년 한국관광 글로벌 캠페인 ‘Begin to Hear Korea’의 본편 영상을 전격 공개한다.

Agriculture minister taps Mongolia's appetite for K-food
Agriculture Minister Song Mi-ryung traveled to Ulaanbaatar, Mongolia, this week as South Korea seeks to tap rising demand for Korean food in

Park Jihoon to hold encore in Seoul in September
Park Jihoon will extend his Asia fan concert tour with two additional shows in Seoul on Sept. 12-13, his agency YY Entertainment announced T

As K-pop costs soar, government plans bigger boost for smaller agencies
The Culture Ministry plans to double expansion support for small and mid-sized music agencies next year, as the government seeks to bolster

Klook signs an expanded two-year partnership with Korea Tourism Organization
SINGAPORE, July 16, 2026 /PRNewswire/ -- Klook, a leading pan-regional experiences platform in Asia Pacific, has signed a new Memorandum of

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