AI Chatbots Shape Voter Perceptions, Posing New Challenge for Political Campaigns
By
Jenna Monnin
Summary
The article examines how AI-powered chatbots are influencing voter perceptions in political campaigns, using Tom Steyer's failed 2018 California gubernatorial bid as a case study. Despite spending over $200 million, Steyer placed third, partly due to unflattering responses from AI chatbots when voters asked about his candidacy. The piece explores the growing challenge campaigns face in managing their messaging through this increasingly popular medium, where AI models can shape public opinion in unpredictable ways.
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Key quotes
· 3 pulledA contributing factor, according to a case study shared with NOTUS, was the unflattering response voters were presented with when they asked artificial intelligence-powered chatbots about Steyer's candidacy.
In fact, according to most models, the billionaire was ju
Campaigns are struggling to message through the increasingly popular medium.
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