Ageing well? Older people’s health and well-being as portrayed in UK magazine advertisements
The media, including advertising, is an important source of information about health and ageing. Furthermore, advertising makes certain discourses, vocabularies and imagery available as resources for age and health identity formation for older adults. The aim of this study was to investigate qualitatively the prominent themes relating to health and ageing th
International Journal of Ageing and Later Life16y ago