Appears on
Articles4
ATN Week in Review: What’s Next for Planet Fitness?
A lawsuit alleging Planet Fitness botched a recent strength-training marketing campaign is highly important for the gym giant, regardless of the ultimate outcome of the case
0
Athletech News12h agoInvestors Tip Pilates, Low-Price Gyms for Continued Growth
Unsurprisingly, investors remain excited about the fitness industry's two highest-growth sectors, citing rising customer demand and strong value propositions.
0
Athletech News8d agoUltimate Longevity Center Sells 200 Franchise Territories Ahead of First Openings
The Anthony Geisler and Gary Brecka-backed concept is seeing strong franchise demand ahead of its first openings, which are slated for the coming months.
0
Athletech News7d agoATN Week in Review: The Soft Fitness Era Is Here
As wellness becomes a bigger priority, consumers are gravitating toward longevity and community-based fitness over hardcore workouts.
0
Athletech News7d ago