Henry Snowball

What Is at Stake? The Co-Encoding/Decoding Model of Human–Generative Artificial Intelligence Communication

This article introduces the co-encoding/decoding (co-en/de) model to theorize the stakes of human–Generative AI (GenAI) communication. Extending Stuart Hall’s encoding/decoding framework, the model conceptualizes human–GenAI interactions as recursive circuits of meaning-making. Through a typology of co-encoding and decoding modes, this article identifies how