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Big Data Discourses| Cultural Motifs of Big Data in User-Generated Content: A Semiautomated Analysis of 10 Years of Discourse
This article examines the sensemaking around big data in user-generated content on Reddit, Facebook, and Twitter/X. Big data is not only a technology but also an issue of public concern. However, given that the term “big data” has been around for more than a decade, little is known about how the cultural motifs used to make sense of it have changed over time
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International Journal of Communication5mo agoBig Data Discourses| Big Data Discourses: Introduction to the Special Section
Big data discourses are integral to how we come to understand and engage with datafication. This IJoC Special Section explores the semantics of big data in contemporary society. By weaving together three central themes—big data’s materiality, the role of emerging technologies, and the sensemaking around datafication—it interrogates how communication, imagina
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International Journal of Communication5mo ago