Yoav Segal's cross-disciplinary set design brings visual storytelling to the stage

There's a moment in Michael Morpurgo's Pinocchio at the Watermill Theatre, Newbury, where the performers raise transparent umbrellas dripping with cherry blossoms, bathed in hot pink neon light. It's the kind of image that stops an audience cold.

Yoav's set and costume design for Pinocchio, directed by Elle While and Indiana Lown-Collins, was nominated for Best Design at the...

The filmmaker and creative director's work in set design is a masterclass in craft, personal storytelling and adapting visuals for different spaces.